Less noise. More possibility.
Six essential numbers.
Right in your pocket.
Running a cafe asks a lot of you. Knowing how it’s doing shouldn’t. Signal puts six essential numbers in your pocket, with AI agents to explain what changed and help you decide what to do next.
From the tools behind your day to the numbers that matter.
Square
Xero
Deputyor daily / weekly entry in this previewThe problem isn’t how hard you work.
Sales in one app. Wages in another. Supplier bills somewhere else. You can be flat out all week and still wonder what’s actually left.
We believe every operator should know six essential numbers. So we’re putting them front and centre, with the context to turn “how are we doing?” into “here’s what we do next.”
We built Signal to support the people who keep hospitality running. Understand your numbers, break down the possibilities and test small, practical changes before you make them.
Bring the picture togetherThe numbers are the start. Understanding is the difference.
What’s coming in. What’s going out. What’s left. And where you could grow. Each number has its own AI agent to explain the change and help you explore your next move.
Six AI agents. One connected picture.
Nova
In this example, $524 is left after cost of sales, labour and other costs. That’s 16% of your net sales.
One small decision. A year of difference.
01 / Find the opportunity
Start with the coffee you sell every day.
Adjust the numbers. See what a small price change could add to your annual takings.
Selling something else? Try any product and see the effect on profit and cost percentages.
What could you keep?Carry these numbers into the breakdown below.
02 / Understand the business impact
Start with the extra takings. Allow for GST and payment fees. Then see the potential profit contribution and how your cost percentages change. Try it with coffee, a toastie or your best-selling drink.
Opens the calculator with these inputs. Save the result on this device.
Built to support hospitality operators. Understand the numbers, break down the possibilities and choose a practical next step.
Fits the way you already work.
Bring sales, costs and labour into one clear picture. Connect the tools you already use, or start with daily or weekly totals.
Square, Xero and Deputy are integrated.
SquareSales & ordersXeroAccounts & billsDeputyRoster & wagesNo connectors? Get a feel for manual entry.
Add your target and other costs for the full picture. Cost of sales should account for stock movements.
Try adding numbersExplore what is coming in Signal’s update.
Capture. Review. Send a draft bill to Xero.
Try a price changeSee the impact. Save the scenarios worth keeping in the app.
Ask your AI agentsWhat changed? Why? What could you do next?
Built into the next chapter of Signal.
Your numbers have a history. Your decisions should build on it.
Trading patterns. Supplier context. Decisions you’ve already made. Shared memory gives all six AI agents the same business context, so you spend less time explaining and more time moving forward.
Start with how you like to work. This is example context, not a live learning score.
Vincent the Van. Part of the Brother of Mine coffee community.
Great coffee matters. So does a business that can keep making it.
Signal comes from Brother of Mine Coffee Roasters and a simple belief: every operator deserves to understand the numbers behind their hard work.
Meet Brother of MineLess noise. More possibility.
Single-venue plans start with three months free. More than one site? Ask about Enterprise.
FreeFor your first 3 months.
A head start for our first 100 venues.
Per venue · AUD inc GST
Limited to the first 100 eligible venues. After the free period, billing renews monthly at $49 for 12 months, then $99, unless you cancel. The team confirms your eligibility.
Your first 3 months are free.
$99per month
per venue · AUD inc GST
Pay monthly after your free period. Or choose $999 a year upfront and save $189 against 12 standard monthly payments.
Monthly billing starts after your free period and renews at $99 each month unless you cancel.
For the business behind every location.
Enquire
for pricing.
Tell us about your venues, your team and what you need from Signal. We’ll work through the right setup with you.
For operators with multiple locations. Pricing, included services and setup are confirmed in your proposal.
All prices are per venue, in AUD and include GST. Annual pricing is paid upfront for 12 months; $83.25 is the monthly equivalent, not a monthly payment. Features shown in this update preview are labelled. Read the terms.
A little more clarity.
Sierra, Iris, Gaia, Nova, Atlas and Luna are AI assistants with different business roles. They help explain numbers and explore possible next steps. AI can make mistakes, so check important outputs and use a qualified adviser for significant financial, tax, legal or employment decisions. The chats on this page are scripted examples, not a live AI service.
Signal is live and being updated. Request an invitation through the live Signal site. The interactive app on this page previews the update and uses sample figures.
Square, Xero and Deputy are integrated. Use the systems your venue needs, or explore daily and weekly manual entry. Instagram, Facebook, TikTok and Google Business Profile are optional setup previews. Social syncing is not active yet, and unused channels stay out of Gaia’s view.
It’s the cost of the ingredients and stock behind what you sell, including drinks, packaging and retail products. Think of the I in SIGNAL as ingredients and stock. Your purchases for a week are a starting point, but stock on hand and stock movements matter too. Iris is the specialist for this area.
Not automatically. The calculator shows additional takings at the same sales volume. GST, payment fees, costs and any change in demand affect what remains.
Signal uses artificial intelligence to help phrase advice and to help read invoices you upload. Your sales, labour, and cost figures are calculated by Signal's own systems, not invented by the AI. AI can get things wrong. Always check advice against your own numbers before you change prices, rosters, or orders. AI & advice terms.
The memory model is designed to connect business facts, recurring patterns and earlier decisions, so advice can build on useful context. In the update preview, you can inspect a learning, see its source, correct it or remove it.
No. Single-venue plans start with 3 months free. Founding members pay $49 a month for the next 12 months, then $99. Standard membership is $99 a month or $999 a year upfront. Prices are in AUD and include GST. For multiple sites, enquire about Enterprise. Signal is also included for eligible Brother of Mine wholesale customers buying at least 10 kg of coffee per week. See the pricing and eligibility details.
In the live product, you authorise the systems Signal can connect to. The privacy policy explains the data processed by Signal and its providers, including AI services, and how to request access, correction, export or deletion. Read the privacy policy. This preview uses sample figures; saved calculator results stay in your browser on this device.
Yes. For access, setup or product questions, contact jos@brotherofmine.com.au. The AI agents help you understand your business numbers; the Brother of Mine team handles product support.
Six numbers. A clearer next move.
Know where you stand. Understand what changed. Make your next move with Signal.
Request access Request access for your cafe.
Your audience.
Part of the picture.
Bring followers, reviews and goals into Gaia’s view. Choose the channels your cafe uses.
Explore connection setupOnly connected channels appear in your app. Social setup is a preview; live syncing is not active.